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SEO

Search Engine Optimisation (SEO) is not just about getting more customers to your site. Our SEO services also improve the on-site journey for your customers, encouraging them to enquire or make a purchase. Our SEO services include:

Keyword search

We start by working with you to identify the keywords that your audience is searching for, helping us to ensure the rest of the SEO strategy is closely matched to these keywords. We'll then consistently monitor keyword trends to ensure our strategy remains in-line with customer behaviour.

Link building

We will then work with you to build back-links from higher authority sites to yours. Google sees sites with a great back-link profile from authoritative sites as a marker of a well optimised site, so will naturally rank it higher.

On-page optimisation

SEO isn't just about getting people to your website. It's also about creating an exceptional customer journey so that when they do visit your site, they want to engage with it. We'll constantly monitor the behaviour of visitors and amend the journey, content, images and more to reduce the number of visitors that leave the site and increase the number who enquire.

Metadata optimisation

You might not be able to see it, but this is vitally important if you want your site to rank well on search engines such as Google. We'll change and optimise this, along with all other technical information, in-line with the SEO strategy.

We won’t just send traffic to your site that doesn’t engage with you. We’ll ensure the right message is seen by the right type of customer, increasing the chances that each visitor will enquire or make a purchase.